Starting a business as a Public Relations Staff comes with numerous advantages. Firstly, it allows for the use of creative expression. You have the opportunity to shape your company's image and message with your own hands, making the process incredibly appealing. Additionally, it is important to note that you can become skilled at building relationships. By communicating with customers and the media, you can cultivate trust, which in turn leads to business growth. Moreover, you will constantly be exposed to the latest trends, enabling you to sensitively catch the industry's dynamics.
On the other hand, there are also clear disadvantages to starting a business as a Public Relations Staff. Firstly, there is the irregularity of working hours. Often, you'll find yourself busy coordinating around events and campaigns, which can disrupt your daily rhythm. Furthermore, you will have to respond to demanding requests from the media, which means you are constantly required to perform at a high level. Additionally, instability in performance evaluation is another challenge. Achievements can often be unclear, making it difficult for you to assess your own progress.